Just Another Dang Blog » Social Marketing http://blog.lopau.com A tech blog about web development, graphic designs, freelancing, cloud computing, mobile development, innovations and seo. Thu, 06 Oct 2011 03:01:41 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Free Toyota iQ Font http://blog.lopau.com/free-toyota-iq-font/ http://blog.lopau.com/free-toyota-iq-font/#comments Sun, 26 Jul 2009 07:10:30 +0000 lopau http://blog.lopau.com/?p=676 Have you ever thought about using fonts as a viral tool for marketing your new product? Well apparently in Belguim, Toyota did. They released a new car called Toyota iQ which is a compact car, hired a couple of designers to do the typeface and a pro racecar driver. Had the driver spin the car around in letter patterns.
Check out this video:

iQ font – When driving becomes writing / Full making of from wireless on Vimeo.

Well I like the idea, by me posting this vid and sharing it can become viral. Oh and get the free font here

The Toyota iQ is currently only available in Europe at this time.

Gross Vehicle Weight – Total (kg) 1210
Kerb weight (kg) 845-885/860-895
Length (mm) 2985
Width (mm) 1680
Height (mm) 1500
Wheelbase (mm) 2000
Front tread (mm) 1480
Rear tread (mm) 1460
Minimum radius (m) 3,9
Front overhang (mm) 530
Rear overhang (mm) 455
Fuel tank capacity (l) 32
Number of cylinders 3 in line
Valve mechanism 12 valve DOHC chain drive with VVT-i
Fuel injection system Electronic Fuel injection
Displacement (cc) 998
Maximum output (kW@rpm) 68 DIN hp/6000
Maximum output (DIN hp@rpm) 68 DIN hp/6000
Maximum torque (Nm@rpm) 91/4800
Maximum output (DIN hp) 68
Compression ratio 10.9:1
Bore x stroke (mm x mm) 71.0 x 83.9
Engine code 1KR-FE
]]> http://blog.lopau.com/free-toyota-iq-font/feed/ 2 NBA Players tweeting at games http://blog.lopau.com/nba-players-tweeting-at-games/ http://blog.lopau.com/nba-players-tweeting-at-games/#comments Sun, 22 Mar 2009 04:33:52 +0000 lopau http://blog.lopau.com/?p=512 I’m a big fan of Shaq and all his antics, Shaq just twitted at the halftime before the start of 3rd quarter between their game against the Washington Wizard without getting into trouble unlike Chris Villanueva of the Milwaukee Bucks.

Read here.

I signed up with twitter a couple of weeks ago to take part on the Bryan Brinkman Experiment after watching Late Night with Jimmy Falcon. Twitter is the most craziest fad after Facebook for social media networking.

Follow me at twitter at http://twitter.com/olopsman

]]> http://blog.lopau.com/nba-players-tweeting-at-games/feed/ 0 Social Knowledge Content Highway http://blog.lopau.com/social-knowledge-content-highway/ http://blog.lopau.com/social-knowledge-content-highway/#comments Wed, 06 Aug 2008 08:55:17 +0000 lopau http://blog.lopau.com/?p=124 Back then when we describe the Internet we talk about it being the Information Highway, term social knowledge content wasn’t coined yet. When looking for some quick answers, the results on searches most often times have already been asked on forums or mailing list. Mailing list and forums are of the original types of social media content, now emerging from social media content are social knowledge content. What is it exactly? It is where users share their knowledge on the subject matter and all of these are collected and made easily accessible. Almost anything under the sun is available.



Most popular is Wikipedia succeeded by Yahoo Answers. Wikipedia is free knowledge content that anyone can edit, it tries to give the most accurate information by volunteers editing the post. Yahoo Answers knowledge content legitimacy is still scrutinize but there in place is a voting system on the answers to give more credit to the accuracy of answers. Since then different websites have sprung out of social knowledge content. There are millions of users with these websites, Google saw the potential of these social knowledge content and started the beta for Knol. Tapping into these social markets and sharing your knowledge can give you traffic on your own website and get you clients for your business like a form of viral marketing.

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