Financial Crisis affects on Adsense Publishers

I don’t normally get emails from Adsense and checking out the forums not much do too, I posted the message. Basically what this means for website owners who publishes Adsense needs to upgrade or provide more quality content for the ads will be more targetted. Sites MFA will likely be hit with this as well.

Dear Publisher,

We understand that the recent economic turmoil has created a lot of uncertainty in the lives of AdSense publishers. 
During these difficult times, we’re continuing to invest in innovations that improve publisher monetization and advertiser 
value in the content network.

We’re focusing on further developing our product offerings and boosting ad performance for publishers. 
We recently announced advancements in AdSense for search and experiments to make ads more effective. 
We’re bringing DoubleClick technologies to AdSense publishers, and we’ll continue to launch new products and features. 
We’re also continuing to improve our offerings for AdWords advertisers, making it easier for them to target the Google content network.
Features for advertisers, such as the new display ad builder, are designed to improve ad performance on AdSense publisher sites.

We’ll keep driving technological progress, but our best asset will always be our publisher partners. 
The strength of AdSense lies in the value of the content you bring to users and the quality of the sites you bring to advertisers. Our success is tied to yours. 
We look forward to partnering with you for the long term, and remain dedicated to helping you succeed.

Sincerely,

Kim Scott
Director AdSense Online Sales & Operations

Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043″